Bizgrowth Channel — text status

Not every customer who brings in revenue is making you money. Some customers pay $500 but require $800 worth of your team's time. Others pay $2,000, barely call, and are easy to work with. Revenue alone doesn't tell you which customers are profitable. Review your customers by how much they pay and how much time they consume. Sometimes the fastest way to improve profit is to stop losing money on your existing customers.