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FrontRow · Jul 19, 2026

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The 2026 FIFA World Cup has sent prediction market trading volumes across platforms soaring. And for Kalshi, it has delivered millions of new users. Kalshi has brought in 3 million new users over the course of the tournament, the company shared with CNBC. When Argentina and Spain take the field on Sunday for the World Cup final, more than $5.69 billion will be riding on the winner on the prediction markets Polymarket and Kalshi.

The 2026 FIFA World Cup has sent prediction market trading volumes across platforms soaring. And for Kalshi, it has delivered millions of new users. Kalshi has brought in 3 million new users over the course of the tournament, the company shared with CNBC. When Argentina and Spain take the field on Sunday for the World Cup final, more than $5.69 billion will be riding on the winner on the prediction markets Polymarket and Kalshi.

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